Google Friend Connect Rolls Out New Features

Author: Don Martelli
Published: November 05, 2009 at 10:22 am

Google rolled out additional features to their Friend Connect service today that presents some interesting ways to help blog owners and website editors create micro-communities around brands.

It's no secret that social media has made it easier for us to connect with family across a distance, co-workers and business associates. It's also helped us connect with people that we never would have connected with. Google Friend Connect hopes to take things a step further by not only enabling website or blog owners to showcase followers, but more importantly, allows them to ask that captive audience specific questions that in essence, will help building a stronger micro-community. Check out the explanation in this video:

As a blog or website owner, what are your thoughts of Google Friend Connect? Do think it'll help you build a stronger following or a micro-community. One of the more interesting questions is how and if the business world will take hold of this and similar technologies to build brand communities.

Read comments on this article, and add some feedback of your own

About this article

Article Author: Don Martelli

Known on the social web as “BigGuyD,” Don Martelli is just a dad, moonlighting as a digital marketer, photog and civilian journalist. He's the executive editor for Technorati. Connect with him at www.donmartelli.com.

Don Martelli's author page — Author's Blog